From large-scale events to intimate gatherings, an organized plan is critical to creating a successful event that meets your client’s objectives. But it’s short-sighted to only focus on transferring a ticket to the attendee. Sure, creating buzz before the event helps bump the numbers, but many efforts can also translate to customer loyalty for future events.
Here are a few resources that might help you start planning ways to create a successful event, besides everything you’re already planning for the big date.
1. Starting at Square One
Just getting started in the world of event planning or working alone? Part of the ACTIVE Network, ServiceUis focused exclusively on providing the software to help you organize almost any type of event, including online giving and ticketing.
2. Corporate Event Support
Corporate event planning is a big-money business with a lot of competition. From travel to technology, Smart Meetings covers the latest news for planning small- and large-scale events and help you connect with other planners.
3. Come for the Tickets — Stay for the Blog
Online ticket providers TicketLeap and EventBriteknows that it’s not just about getting your customers to attend an event, it’s about driving the excitement. Both sites feature zippy blog content that focus on relevant topics to help event marketers plan for success. And they know, if you like the content, you’ll be more likely to choose their service for your event. Now that’s smart marketing.
What industry and community resources do you rely on to help you plan a successful event or meeting? Share with us in the comments!